studio juma

Graphic Design
Art direction
Set Styling

Italian craftsmanship and international vision characterize the historical furniture industry of Rimadesio, the worldwide renowned trademark producing complementary furniture and systems for sub-dividing environments. With its highly-stylised objects and concrete designs, the brand aim is to offer functionally innovative ideas which are exclusive from an aesthetic point of view. With a clear and linear vision of what is the company history, our picture of branding is dedicated to the story of the company, alongside its history. Concurrently with its 60th anniversary and with the feelings emerging from it, we have oriented the communication towards a much more narrative aspect given by multiple tools, such new graphics, new aesthetics, and a new social and lively aspect given by the setups of formal events dedicated to the company beyond its products: values, goals and history. www.rimadesio.com

Graphic design
Rimadesio, Storie, sfide e talenti monograph, 2016
Font: Recta, Time New Roman
Paper: Arcoprint milk, Garda matt, Sirio perla color
Size: 285 × 212 mm

Graphic Design
Rimadesio, Stories and Matters, 2017
Font: Time New Roman
Paper: Cordenons wild white, Heaven soft matt
Size: 400 × 285 mm

Graphic design
Rimadesio, The Spirit of Project, catalogue, 2017
Font: Times New Roman, Recta
Paper: Heaven soft matt, Sirio color perla, Fedrigoni Arcoprint Milk White
Size: 220 × 304 mm

Graphic Design
Rimadesio, News, 2018
Font: Times New Roman, Recta
Paper: Sirio color Perla, Heaven soft mat
Size: 210 × 297

Graphic Design
Rimadesio, Stories and Matters, 2018
Font: Time New Roman
Paper: Sirio Ultrablak, Heaven soft matt
Size: 40 × 28,5 cm

Graphic Design
Rimadesio, Stories and Matters, 2016
Font: Time New Roman
Size: 400 × 285 mm

Art Direction
Rimadesio, 2017
Photo: Federico Cedrone

Art Direction
Rimadesio, 2018
Photo: Federico Cedrone

Art direction & Set Styling
Rimadesio, still life, 2017
Photo: Nicolas Polli

Art Direction & Set Styling
Rimadesio, Still life, 2018
Photo: Tommaso Sartori