Juma expresses Arclinea’s concept through a new dedicated volume. News 2018 features the company’s milestones conceived over the years together with the novelties that accompany, interpret and anticipate evolution of spaces and architecture in the home. The presentation of professional, convivial and hidden kitchens are accompanied by a photographic project that explores the concepts through visionary still life of evocative objects liked to the image of the kitchen and through the interpretations of the kitchen as a wide-ranging living space.
The new identity is also expressed in the new setting developed for the Arclinea stores around the world, in order to highlight an innovative vision of the kitchen, the place where food is magically transformed, according to nature and culture.
The kitchen is the place where cuisine and conviviality, the ancestral elements of fire and water, high-performance materials and cutting-edge technologies all merge into one. The first issue of the Arclinea magazine highlights the company’s qualities with the free association of graphics, photos and quotes.